Marketing

In our experience of projects and markets we have always been involved in marketing and public relations: all projects need to be 'sold' to the stakeholders in order to achieve 'buy-in'.

Whether the objectives of the project are regarded as being mainly internal to the organisation, or for the customers, the real benefits need to be identified for all stakeholders. It is only through a detailed discussion of the benefits for all of them that the real marketing messages and associated public relations can be developed.

Having rolled out programmes nationally, and having developed detailed material for successful rollout: videos, briefing notes, workshops, presentations, we are confidetn that we can assist organisations with all aspects of marketing to ensure successful project rollout.